ROLE
Art Director
UI-UX Designer
Front End Developer
DELIVERABLES
-Ecommerce Website
The Homery website was designed to bring ease and convenience to online home appliance shopping, allowing users to effortlessly browse and order a range of trusted brands from their own homes. This e-commerce platform emphasizes a seamless journey from product discovery to doorstep delivery, creating a reliable online space for customers to explore and buy with confidence.
TOOLS: Figma, WordPress, Elementor, React, Node.js
User Experience (UX)
To provide a user-friendly experience, the site is fully responsive, adapting seamlessly across desktops, tablets, and mobile devices. The UX strategy prioritizes intuitive navigation, a streamlined product search, and filter functionalities that allow users to find exactly what they’re looking for. Each page is crafted to minimize friction, keeping the customer’s journey from search to checkout smooth and enjoyable.
The Homery website was designed to bring ease and convenience to online home appliance shopping, allowing users to effortlessly browse and order a range of trusted brands from their own homes. This e-commerce platform emphasizes a seamless journey from product discovery to doorstep delivery, creating a reliable online space for customers to explore and buy with confidence.
Role and Responsibilities
As the lead designer, I was responsible for shaping the website’s overall aesthetic, user flow, and functionality. My goal was to create a clear and inviting shopping experience, enhancing user interaction while reflecting Homery’s commitment to accessible and high-quality home appliances.
User Experience (UX)
To provide a user-friendly experience, the site is fully responsive, adapting seamlessly across desktops, tablets, and mobile devices. The UX strategy prioritizes intuitive navigation, a streamlined product search, and filter functionalities that allow users to find exactly what they’re looking for. Each page is crafted to minimize friction, keeping the customer’s journey from search to checkout smooth and enjoyable.
Results and Impact
Since launching, the Homery website has boosted user engagement and supported steady growth in online sales. By focusing on user needs and leveraging a design that reflects Homery’s brand promise of convenience, the site has become a reliable destination for home appliance shopping, ensuring a trustworthy and pleasant user experience from start to finish.
Let’s make something great together.
UI/UX Design & Research
UX/UI Design
Design System for Web & Mobile Apps
User Interviews
User Personas
User Journey Maps
Low & high-fidelity prototypes
Usability testing
Information Architecture
Web Development & SEO
Front End Development
Web Design
Generative AI Applications
Content Copywriting
Web Project Management
SEO-optimized product titles & descriptions
Optimize / Manage bulk product images
Graphic Design & Branding
Identity / Custom Logo
Brand Guideline
Graphic Design
Product Catalogs
Product Spec Sheets / Technical Drawing