Live,
Cook,
Love.

ILVE USA Website

ROLE
-Project Manager
-UI-UX Designer
-Front End Developer

DELIVERABLES
-Official Website

PROJECT URL us.ilve.com

The ILVE USA website showcases a brand known for luxurious, Italian-crafted kitchen appliances. My approach centered around creating a seamless online experience that combines elegance with functionality, allowing users to effortlessly explore ILVE’s unique collections, customization options, and premium craftsmanship.

Role and Responsibilities
As the lead designer, I oversaw every aspect of the website’s creative and functional elements, from visual design to user experience. I aimed to align the design with ILVE’s brand values, focusing on delivering an engaging digital space where potential buyers can discover and appreciate the art of ILVE appliances.

TOOLS: Figma, Elementor, WordPress, Adobe Photoshop, Adobe Illustrator

UI – UX / E-COMMERCE / DIGITAL DESIGN

Bring your culinary dreams to life

Choose from various sizes, colors, features, and accessories
to complete the lookof a range that's uniquely yours

Please Select a Series Model and Exterior Size

User Experience (UX)
To improve engagement, the site incorporates responsive design best practices, ensuring a flawless experience across devices. The UX is crafted to support user exploration, featuring a robust product filter system, detailed product pages, and intuitive design elements that make it simple for users to find products, view customization options, and engage with the brand.

Design Approach

The design is visually refined to capture ILVE’s high-end appeal, utilizing clean layouts, vibrant imagery, and a sleek color palette inspired by the brand's Italian heritage. I integrated clear navigational paths to enhance usability and structured the content for easy browsing, providing users with a polished and luxurious experience.

E-commerce and Conversion

I strategically integrated an e-commerce framework that supports both browsing and buying, with optimized checkout flows to boost conversion rates. The product pages feature dynamic content, customization visuals, and an easy-to-navigate catalog that guides users through their purchase journey.

Majestic

The statement range cooker
which makes your kitchen unique

SHOP COLLECTION

Nostalgie

The taste of tradition,
with a modern twist

SHOP COLLECTION

Panoramagic

A tradition of the contemporary
kitchen that withstands the test of time

SHOP COLLECTION

Professional Plus

The irresistible appeal of
technology and performance

SHOP COLLECTION

Results and Impact

The redesigned ILVE USA website has strengthened the brand’s online presence, allowing users to connect with the ILVE lifestyle. The site’s elegant, user-centered design has driven higher user engagement and conversion, successfully conveying ILVE’s premium brand experience to the US market.

I’m a creative visual & UI - UX designer specializing in branding, ecommerce, print, and digital assets design, passionate about solving design challenges and creating functional and aesthetic solutions.

I’m currently and actively working on updating my website.
Apologies for any inconvenience, and thank you for your patience!

Product Photography

Digital Design

Email Marketing / Social Media

Packaging

Find Me.

Let’s make something great together.

UI/UX Design & Research
UX/UI Design
Design System for Web & Mobile Apps
User Interviews
User Personas
User Journey Maps
Low & high-fidelity prototypes
Usability testing
Information Architecture

Web Development & SEO
Front End Development
Web Design
Generative AI Applications
Content Copywriting
Web Project Management
SEO-optimized product titles & descriptions
Optimize / Manage bulk product images

Graphic Design & Branding
Identity / Custom Logo
Brand Guideline
Graphic Design
Product Catalogs
Product Spec Sheets / Technical Drawing

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